Friday, 20 June 2025

The Weekend

Hey Team.

Time for track 2 from our Ameritz Music Ltd session! 

We are proud to give you 'The Weekend'.

Featuring our signature twin vocals, banging beats and a killer guitar solo, this song really is a labour of love. 

Its available on all the streams. 

We genuinely hope you enjoy it.



Friday, 13 June 2025

Philosophical David

Dear Listener!

When we were teenagers, we were going to be Rockstars.

Its only taken 30 odd years, but in April this year we got the chance to fulfil that dream, when we got the chance to record a couple of tracks for a proper, independent Recording Company.

Today, sees the release of the first of those tracks, Philosophical David.

You can listen to it on all the good streaming services:

And if you’re interested, the Record Company even produced a video of the recording process, to accompany the release

(the really eagle-eyed amongst you might notice the Starsailor drummer, Ben Byrne in it)

Sunday, 8 June 2025

Your Roadmap to Real Streams: The Independent Artist's Blueprint for Organic Growth

Hey fellow artists and music creators,

In today's vibrant but incredibly crowded music scene, simply making great music isn't enough. With tens of thousands of new songs hitting streaming platforms every single day, getting your tracks heard by genuine listeners and building a sustainable career can feel like an uphill battle. We've all seen the promises of overnight success, but navigating the world of music promotion can be confusing, costly, and sometimes, even risky.

That's why we've distilled years of industry insights and best practices into an essential resource for you: "The Independent Artist's Blueprint: Strategic Action for Organic and Safe Streaming Growth." This comprehensive guide is designed to cut through the noise, helping you understand how to truly grow your audience on platforms like Spotify, safely and effectively.

Inside this blueprint, you'll discover:

  • Mastering the Algorithm
    Demystifying how Spotify's recommendation engine (BaRT) actually works, and focusing on the engagement metrics that truly matter for organic discovery, far beyond just raw stream counts.
  • Building Authentic Momentum
    Strategic approaches to pre-release hype (like powerful pre-save campaigns), leveraging social media for genuine connection, and effective outreach to legitimate influencers and playlist curators.
  • Smart Advertising
    How to use paid advertising on platforms like Google and Meta to attract real, engaged fans, ensuring your budget is an investment in sustainable growth, not just fleeting numbers.
  • Cultivating Community
    Strategies for deepening relationships with your "super listeners" and turning casual plays into loyal, long-term fandom.
  • Navigating the Minefield
    Crucial red flags to identify and avoid deceptive promotion services that promise unrealistic results and can lead to severe penalties from streaming platforms.
  • Protecting Your Career
    Understanding what streaming platforms prohibit (artificial streams) and why ethical promotion is paramount for your long-term artistic and financial sustainability.

This guide isn't about quick fixes or magic formulas. It's about empowering you with the knowledge and actionable strategies to build a resilient music career based on integrity and genuine connection. Your music deserves to reach real ears, and your efforts should lead to lasting success.

Don't leave your music's future to chance. Equip yourself with this essential blueprint and start building your authentic fanbase today.

Click here to access "The Independent Artist's Blueprint" and empower your music journey.

No strings attached for the info – just hoping it helps you out! If you find them useful, streams and a follow for the band, PlasticSole, on Spotify would be genuinely appreciated. 🙏

Find our music here:

https://open.spotify.com/artist/5V8rkMnJAk79YAkdx4UaF9?si=YCfFoeAKRuqRxNv2DEguPQ

Stay creative, stay strategic, and keep making incredible music!

Best,

The PlasticSole Team

Saturday, 7 June 2025

"Billionaires & Presidents" by The Sextion (a sub-division of PlasticSole) - A Rapid-Fire Commentary on Power

"Billionaires & Presidents" is a cynical and critical commentary on the close, often corrupt, relationship between powerful political figures (Presidents) and wealthy individuals (Billionaires and Oligarchs). The track implies a system where these elites mutually benefit at the expense of ordinary people.

What makes this track even more remarkable is its spontaneous creation. It was written, recorded, mixed, and mastered in an astonishing four hours. The spark ignited at 11:00 AM during a rehearsal setup for an upcoming evening gig at the Amersham Arms in London on September 6th. Our bass player and drummer started jamming the verse and chorus, and in a simultaneous moment of inspiration, both declared, "Let's ditch the rehearsal, let's record and release that today instead!" By 3:00 PM, the track was complete, a raw and immediate expression of political frustration.



Navigating the Noise: A Musician's Essential Guide to Spotting Legitimate Music Promotion

Hey fellow artists,

We all know the dream: pouring our heart and soul into creating music, then watching it connect with listeners around the world. But in today's crowded digital landscape, getting your tracks heard can feel like shouting into a hurricane. The internet is buzzing with companies promising to boost your streams, get you on playlists, and make you the next big thing. It's exciting, but also incredibly confusing — and sometimes, downright risky.

Many of us have been approached by services that sound too good to be true. They promise millions of streams, guaranteed placements, and rapid growth. But how do you tell the difference between a genuine opportunity and a potential pitfall that could waste your hard-earned money or even harm your career?

That's why we've put together a comprehensive guide: "Assessment of a Music Promotion Offer: Validity, Risks, and Strategic Recommendations." This document is designed to help you navigate the murky waters of music promotion, understand what real, sustainable growth looks like, and identify the red flags that signal a deceptive service.

In this essential guide, you'll learn about:

  • The Illusion of "Guaranteed Results"
    Why promises of specific stream counts or placements are often a major warning sign and can violate streaming platform policies.
  • Understanding Streaming Algorithms
    How platforms like Spotify actually work, and what metrics (like saves, repeat listens, and low skip rates) truly matter for organic growth, far beyond just raw stream numbers.
  • Identifying Red Flags
    Common signs of illegitimate promotion services, including lack of transparency, suspicious data patterns, and ambiguous contracts.
  • The Real Risks
    How engaging with non-compliant services can lead to severe penalties, including withheld royalties, content removal, or even account suspension.
  • Legitimate Alternatives
    Strategies for building a genuine fanbase through authentic engagement, targeted advertising, and reputable pitching platforms.

This isn't just about avoiding scams; it's about empowering you to make informed decisions that genuinely contribute to your long-term success as an artist. Your music deserves to be heard by real fans, and your efforts should build a sustainable career, not just fleeting, artificial numbers.

Don't let the hype mislead you. Take a moment to equip yourself with the knowledge you need to protect your art and your future.

Click here to read the full guide and empower your music journey.

No strings attached for the info – just hoping it helps you out! If you find them useful, streams and a follow for the band, PlasticSole, on Spotify would be genuinely appreciated. 🙏

Find our music here:

https://open.spotify.com/artist/5V8rkMnJAk79YAkdx4UaF9?si=YCfFoeAKRuqRxNv2DEguPQ

Stay safe, stay authentic, and keep making incredible music!

Best,

The PlasticSole Team